WP Squared
Create a user-friendly, out-of-the-box WordPress management solution, powered by cPanel.
- 0 to 1 MVP in three months
- User Testing & Design Thinking
- New Product, New Brand
Mood boards and Visual Style Workshop
Working with our Branding team, we created 3 mood board options to help our stakeholders get an idea of how the brand might look and feel. We then held a workshop to reveal each of those styles applied to the product, and discussed the pros and cons of each.
Visual Style Selection
We met as a group (designers, marketing, & stakeholders) to make a final decision by working individually through each mockup idea.
- Each idea was covered during a 5 min. post-it exercise.
- The top 2 designs were chosen and then the final design choice was awarded.
Before and after the brand update
Customizations to brand colors
We included the ability for administrators to choose one of 6 color palettes, in addition to light or dark mode.