Kristy mapp

Product Architecture, UX, & Visual Design

Product Highlight: WP Squared

A modern platform built on the robust foundation of cPanel that delivers the hosting experience the next generation of WordPress users expect and love.

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UX | Research | Branding | Project Management | Design System

Creating Smarter Design Systems

I uncovered a gap in our shared component library that made cross-product theming a time sink. So I upskilled, built a scalable solution using Figma variables, and led the effort to integrate it into our design system—saving hours of rework and improving consistency across teams.

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UX Architecture | Design Systems | Figma Variables | Cross-Product Design | Design Ops

Operation System Design

Mapped the entire customer journey—from sales to service—and created a comprehensive software spec to unify quoting, installation, inventory, and invoicing into one streamlined system.

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Logistics UX | ProcessMapping | FieldTools | CustomerLifecycle | SpecWriting

We believe we are pursuing the pinnacle of design for everyday business apps working closely with the industrial design legend Hartmut Esslinger. Kristy has been an amazing and very important addition to the brand and design team to visualize and facilitate this design leadership. She initially came on board as visual designer and began helping to set the overall product design agenda through a strong understanding not only of all technical details but also of the larger picture of user experience, quality, effort and important milestones. Most impressively, she will forcefully make sure to see things through to completion, so we have quickly come to depend on how well she understands the business priorities, manages her own time, and helps everyone stay on track. She presents her work professionally and comprehensively with a high level of confidence.

— Tim Bussiek, PhD

Founder and CEO, Hi-Flier

Thank you for putting together such a thorough and insightful document on the WordPress landscape! I wanted to let you know that I’m actively using the findings to better understand the pain points, needs, and aspirations within the WordPress community, which will be invaluable in refining our GTM strategy for WordPress products. This kind of data-driven insight is a game changer, and I can’t thank you enough for the work you put into gathering and analyzing it. Looking forward to collaborating more as we bring these ideas to life!

— Anissa Clarke

Product Marketing Manager, WebPros

Kristy is a go-getter in every sense of the phrase. I've watched her advance her team far beyond what was expected, and take on tasks that others refused to even touch because of their difficulty level. She excels at every opportunity, and has created some of the most stunning work, visually and functionally. My career has significantly improved since beginning to work with Kristy, as she has provided expert advice and experience whenever asked.

— Sarah Oelking

Director of Marketing Operations, WebPros

We have a small team, so I have come to depend on how well she understands the business priorities, manages her own time, and stays on track. She presents her work professionally and comprehensively, with a high level of confidence. I have worked with few people who are as able as Kristy to come up with ideas, mock them up, and then design down to the last detail.

— Angelique Little

Content Design Lead, Dropbox

Kristy has an excellent creative mind with a passion to ensure mission, vision, and values alignment. She has the ability to translate difficult conceptual ideas into meaningful, professional works of art.

— Charles Pulliam

CEO & Founder, Solushiens

We encountered many potentially limiting factors along the way that required a combination of critical analysis and creative, budget-friendly solutions to reach our objectives. Kristy was a key player in these situations, helping us navigate the challenges while also staying aligned with the mission and values of the organization.

— Nicole Kristynik