computer showing WP Squared

WP Squared

Create a user-friendly, out-of-the-box WordPress management solution, powered by cPanel.

  • 0 to 1 MVP in three months
  • User Testing & Design Thinking
  • New Product, New Brand

 

Research

UNDERSTANDING THE USERS

  • The new-to-WordPress user with one website
  • The comfortable-with-WordPress user with one or more websites
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BUSINESS OBJECTIVES

  • Equip our Partners with the ability to offer their customers user-friendly & competitive products
  • Specific feature list​

WHAT IS THE MARKET NEED

  • WordPress option that is easier to use, for website creation

PREVIOUS WORK WE CAN REUSE

  • WP Toolkit
  • cPanel

COMPETITOR PRODUCTS

  • Wix
  • Weebly
  • Kinsta
  • Squarespace

Our plan to reach MVP

diagram showing the plan of action to create the mvp

1.

Use a ready-made design system to allow for design & research to happen simultaneously.

2.

Using SCRUM, designs are created and handed off each cycle, along with refinement of previously developed items.

3.

Minimum Viable Product – it works, it’s UX is solid, and it is ready for testing. If favorable, project continues.

4.

Branding is created & handed over to input design, to be added into the SCRUM process of handing off in cycles.

Form vs. Function - Can we have both?

YES! In order to reach a deadline of MVP useability with no official brand to build from, M3 was the logical jumping-off point. It comes with style but is completely customizable as well for any type of future branding.

Timeline

DEC. 2022

  • Team is formed
  • Decision to use Angular & Material
  • User flows begin

JAN. – MAR. 2023

  • SCRUM gets moving
  • Mockups take shape

.

  • Handoffs & updates
  • Refinement of in-app components

APRIL 1, 2023

  • MVP ready for testing

Material Design System + Angular

Design side:

  • Components and styles were pre-populated using a Figma plugin for M3.
  • Additional components were created from M3 building blocks.

 Developer side:

  • Material-UI is available as a npm package, ready to install and begin front-end work.

Fast Turn-around

This enabled most of the page designs, interactions, modals, onboarding, and options to be prototyped in just a few weeks.