WP Squared

Create a user-friendly, out-of-the-box WordPress management solution, powered by cPanel.

• 0 to 1 MVP in three months
• User Testing & Design Thinking
• New Product, New Brand

Mood boards and Visual Style Workshop

Working with our Branding team, we created 3 mood board options to help our stakeholders get an idea of how the brand might look and feel. We then held a workshop to reveal each of those styles applied to the product, and discussed the pros and cons of each.

Visual Style Selection

We met as a group (designers, marketing, & stakeholders) to make a final decision by working individually through each mockup idea. 

• Each idea was covered during a 5 min. post-it exercise.
• The top 2 designs were chosen and then the final design choice was awarded.

Customizations to brand colors

We included the ability for administrators to choose one of 6 color palettes, in addition to light or dark mode.